• Kirsten Salyer

How one woman went from selling tortillas to front-end engineering


Pilar Figueroa Casas was working at a market in Mexico City when she first heard about Laboratoria, an organization offering digital bootcamps for women aspiring to work in technology.

Figueroa Casas had graduated with a degree in international business from the National Polytechnic Institute in Mexico City and then worked at a government office, a national bank, a drug store before taking the job at the local market. At the time, she felt her career was stuck, the 24-year-old says.

“I didn’t feel complete,” she says. “I felt that I hadn’t achieved my dream.”